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From its inception, the Crave Massage concept was designed to be a great business to own. This business was designed by massage therapists for massage therapists. This is a highly rewarding career but as a sole proprietor therapist your income is limited to the revenue collected during the time you are with your clients. A Crave Massage Franchise is an opportunity to share your passion for massage with more patients and benefit from the employment of other driven professionals affording you the opportunity to have a family and more free time. As a Crave Massage franchise owner, you’ll enjoy a number of advantages, including:
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A Truly Unique Approach to Massage
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When you become a Crave Massage franchise owner, you are joining the team that pioneered membership-based massage services. Crave Massage is committed to maintaining its position as the innovative leader in mainstream massage.
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Innovative Facility Design
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From exterior signage to facility design to décor specifications, Crave Massage clinics are designed to provide a compelling image, an inviting and functional environment and the highest degree of operational efficiency at the lowest possible cost.
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Attractive Membership Pricing Structure
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Providing attractive membership pricing in exchange for an ongoing monthly membership fee is one of the key innovations of the Crave Massage concept. The membership fee and automatic payment structure is designed to encourage ongoing mem- ber participation and visits, a steadier, more predictable sales cycle and to reduce administration time and billing time. Thera- pist love the membership program for its ability to encourage more routine treatments resulting in longer lasting results through compounding therapy.
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Aggressive Marketing Programs
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The Crave Massage locations deploy energetic marketing programs designed to attract first-time clients, to establish a strong referral network and to encourage high client usage and retention. Tactics include radio, local papers, direct mail, print, public relations, phone directory, word-of-mouth, in-store and email marketing campaigns.
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Fully Computerized Operations
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While massage may be an ancient art, our massage clinic management system is state-of-the-art. Crave Massage customized management software helps coordinate all aspects of the business, from massage room, therapist and employee scheduling to membership and sales tracking to financial management and reporting.
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Professional Working Environment
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Therapists appreciate working at Crave Massage for what it provides: pre-scheduled and pre-sold massage clients, a profes- sional work environment, oils, linens and supplies and the camaraderie of other Crave Massage therapists.
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Multiple Revenue Opportunities
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In addition to potential membership and core service fees, Crave Massage clinics are designed to maximize sales through ad- ditional potential revenue centers, including gift card/gift certificate sales, retail sales of massage, aromatherapy and related products and services such as in-home massage, on-site corporate massage programs and special events opportunities.
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February News Letter